Want to know Mother Nature’s secret to keeping your kiddos cool and comfortable during the warm summer months? It’s merino wool!
Our summertime adventure collection — graphic tees for good, pocket tees, shorts, and hoodies — is made from super soft, breathable, moisture-wicking, temperature-regulating 100% merino wool. Merino is the ideal fabric for summertime adventures, big and small.
But we get it. When we were kids, we never thought of wool for summer months. When we thought of wool as kids growing up, it was that heavy coarse sweater that we pulled on to keep us warm during winter’s chill.
Merino wool is different. Sourced from a specific breed of sheep roaming mountainous New Zealand and Australian meadows, merino wool provides next-to-skin softness. And specifically for our at play collection, we have designed all of our tees with a super lightweight merino fabric, keeping those kiddos cool and comfy all day long.
Mama Nature endowed merino wool with some pretty incredible attributes, including its ability to wick away moisture, stay fresh (thanks to its anti-microbial properties), and help maintain a consistent body temperature. After all, merino sheep have evolved to keep comfortable in all the extremes of heat, cold, and wet that nature can throw at them.
And, as parents, we've realized how merino even saves some of our sanity when it comes to summertime travel. Because of its relative weightlessness, merino wool is easy to pack. And, if you wash one of our merino tees at night in a hotel sink and hang to dry (because kids always manage to dirty more clothes than you plan for, right?), you’ll find a fresh and dry t-shirt in the morning — ready for the day’s adventures!
Thanks, Mama Nature. Always looking after us.